It’s been two and a half years since Jerry Lorenzo moved his Fear Of God label from Nike to Adidas and we are still yet to see a single product release. While we have been starting to see more and more teasers of late we are still waiting on an actual drop. Despite the lack of speed to market, the brand stays focused on the future having just announced an upcoming collab with Prada…in 2025.
Lorenzo took to Instagram to reveal the forthcoming efforts in a most mysterious manner. He posted a slate of new projects he’s working on for 2025 and included a lone image of an insole that bore the works Prada Adidas By Jerry Lorenzo. That’s it, no other details about the project leaving us with plenty of time to speculate. While Adidas and Prada are longtime dance partners we don’t yet know if the collab will include multiple sneaker silhouettes, clothing, accessories, or perhaps even digital collectibles as part of the ALTS by Adidas project.
With over a year between now and 2025, we will just have to use our imagination to dream up what these creative titans can come up with. When the time does come the collab will drop via the Confirmed App and perhaps even through Prada’s platforms. Rest assured as the drop draws near you’ll be able to find all the info on our Twitter and Instagram.
Image via Jerry Lorenzo