Dallas Mavericks star, Luka Dončić, is preparing his launch of his third signature shoe with Jordan Brand this year, the Luka 3. Since Dončić's original partnership with Jordan Brand back in 2019, this deal has been extended to last until August 2029. The design of the Luka 3 draws inspiration from Dončić's passion for sports cars, with elements like webbing resembling seatbelts and a tire-inspired upper. This new shoe will also feature Nike's latest technology. We'll see a full-length CushIon 3.0 foam, as well as an IsoPlate at the midfoot for stability. Releasing in "El Matador," this colorway pays homage to Luka's time spent in Spain, offering a luxurious design. Take a look at the official images of the pair below.
The Jordan Luka 3 “El Matador” features an exciting White/Gold color-scheme. The leather upper will be found mainly in White with Gold accents found across the upper collar, and midfoot IsoPlate. The Jumpman and Luka logo will both be dressed in Black, with Pink accents found on the in medial side with floral prints. Finishing off the look, we'll see a White midsole sitting atop a Grey rubber outsole.
The Jordan Luka 3 “El Matador” is set to release on October 10th, 2024 via Nike.com and select Nike retailers for a retail price of $130. To stay informed on all things Luka Brand and to stay up to date with the latest releases, connect with us on Instagram and Twitter.
Images via Nike
Dallas Mavericks star, Luka Dončić, is preparing his launch of his third signature shoe with Jordan Brand this year, the Luka 3. Since Dončić's original partnership with Jordan Brand back in 2019, this deal has been extended to last until August 2029. The design of the Luka 3 draws inspiration from Dončić's passion for sports cars, with elements like webbing resembling seatbelts and a tire-inspired upper. This new shoe will also feature Nike's latest technology. We'll see a full-length CushIon 3.0 foam, as well as an IsoPlate at the midfoot for stability. Releasing in "El Matador," this colorway pays homage to Luka's time spent in Spain, offering a luxurious design. Take a look at the official images of the pair below.
The Jordan Luka 3 “El Matador” features an exciting White/Gold color-scheme. The leather upper will be found mainly in White with Gold accents found across the upper collar, and midfoot IsoPlate. The Jumpman and Luka logo will both be dressed in Black, with Pink accents found on the in medial side with floral prints. Finishing off the look, we'll see a White midsole sitting atop a Grey rubber outsole.
The Jordan Luka 3 “El Matador” is set to release on October 10th, 2024 via Nike.com and select Nike retailers for a retail price of $130. To stay informed on all things Luka Brand and to stay up to date with the latest releases, connect with us on Instagram and Twitter.
Images via Nike
