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The Pokemon Company is marking 30 years of the Trading Card Game with the 30th Celebration expansion, a landmark set featuring all-holofoil boosters and 30 illustration-rare Pikachus rolling out in multiple waves this fall and winter. The initial wave launches September 16th, 2026 with the Elite Trainer Box, Pokemon ex Box, and entry-level collections, followed by the 2026 Pokémon TCG 30th Celebration Umbreon ex Battle Deck on October 30th alongside its Espeon ex counterpart, with retail pricing and additional premium products arriving through December. Pre-orders and early purchases will be available via the Pokemon Center and
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