Quick Summary
Jordan Brand is adding a new silhouette to its lineup with the DMSN 95, a model that borrows the familiar midsole and outsole from the Air Jordan 11 Low while taking the upper in an entirely different direction. The "Phantom" colorway serves as one of the first looks at the new shoe, working through a soft neutral palette with selective contrast hits.
Ballistic mesh forms the foundation of the upper, with a molded TPU cage laid over both sides. The cage features uneven cutouts rather than a standard panel arrangement, leaving portions of the mesh visible throughout. Suede covers the toe and mudguard for a more grounded, casual feel, while a separate heel panel carries Jumpman branding to close out the build. Red Swan appears in measured doses on the Jumpman logos and sections of the outsole, providing just enough contrast to break up the muted base without shifting the overall tone of the colorway. Jordan Brand is also expected to drop a predominantly black version alongside this as part of the model's debut group of colorways.
The Jordan DMSN 95 "Phantom" is set to release on August 1st, 2026 exclusively through Nike and select Jordan Brand retailers for a retail price of $135. To stay informed on all things Jordan Brand and to stay up to date with the latest releases, connect with us on Instagram and Twitter.
Retail: $135
Style Code: HV4928-005
Colorway: Phantom/Palomino/University Red
Release: Aug 1, 2026
Quick Summary
Jordan Brand is adding a new silhouette to its lineup with the DMSN 95, a model that borrows the familiar midsole and outsole from the Air Jordan 11 Low while taking the upper in an entirely different direction. The "Phantom" colorway serves as one of the first looks at the new shoe, working through a soft neutral palette with selective contrast hits.
Ballistic mesh forms the foundation of the upper, with a molded TPU cage laid over both sides. The cage features uneven cutouts rather than a standard panel arrangement, leaving portions of the mesh visible throughout. Suede covers the toe and mudguard for a more grounded, casual feel, while a separate heel panel carries Jumpman branding to close out the build. Red Swan appears in measured doses on the Jumpman logos and sections of the outsole, providing just enough contrast to break up the muted base without shifting the overall tone of the colorway. Jordan Brand is also expected to drop a predominantly black version alongside this as part of the model's debut group of colorways.
The Jordan DMSN 95 "Phantom" is set to release on August 1st, 2026 exclusively through Nike and select Jordan Brand retailers for a retail price of $135. To stay informed on all things Jordan Brand and to stay up to date with the latest releases, connect with us on Instagram and Twitter.
Retail: $135
Style Code: HV4928-005
Colorway: Phantom/Palomino/University Red
Release: Aug 1, 2026