The JJJJound x New Balance 990v3 "Suede" Releases October 2026

JJJJound is returning to the New Balance 990v3 for 2026 with a construction change that sets this version apart from everything the studio has done with the model before. Rather than the traditional mesh-and-suede build, the entire upper is covered in tan suede, a straightforward material swap that gives the familiar silhouette a noticeably different texture without altering its shape.

The all-suede upper keeps the colorway restrained, letting the material do the work while black accents provide contrast. The "N" logos on the lateral and medial sides arrive in black, matching the trim and outsole. New Balance embroidery on the tongue rounds out the branding details, staying consistent with the original design language of the 990v3. This focus on material is consistent with JJJJound's recent New Balance work, which also included a no-sew construction on the 740, another case of the studio rethinking how an existing model is assembled rather than simply recoloring it. The studio first collaborated on the 990v3 back in 2018 and returned with additional colorways in 2022, though those earlier releases stayed closer to the standard construction.