Ahead of this year's 2024 Paris Summer Olympics, Nike will be introducing a special Blueprint Pack, which will be a 13-product collection of Nike's most popular silhouettes. The colorway for the 13-product collection — spanning spikes, basketball shoes, a football boot and a lifestyle shoe — is a nod to company cofounder Bill Bowerman and his obsession with enabling the best possible athlete performance. Nike designers were inspired by his sketchbooks, and for the Nike Blueprint Pack they created a typography based on his actual notes. Nodding back to the person who created “the blueprint for serving athletes” seemed right as the best in the world head to Paris this summer. Also, stay tuned for another energy-driving colorway pack expected to release prior to the Summer Olympics.
The Nike Blueprint Pack features the best of the company’s Air innovations, including updated spikes for track athletes, the Nike Victory 2 and Nike Maxfly 2; a new basketball shoe, the Nike G.T. Hustle 3; and its most premium boot for footballers to date, the 2024 Nike Mercurial. Additional sneakers will also be available, all dressed in the special White, Blue, and Orange hue colorway.
The Nike Blueprint Pack is set to release on July 3rd, 2024 via Nike.com and other select Nike retailers. To stay informed on all things Nike Brand and to stay up to date with the latest releases, connect with us on Instagram and Twitter.
Photos via Nike